Sarath C P

Sarath C P

Strategist - Digital Marketing

Sarath brings over a decade of SEO and content marketing experience to Eqvista, where he's responsible for driving organic visibility and building the company's social media presence in the competitive equity management space. He translates complex equity management concepts into content that founders and finance teams can actually use and, more importantly, can actually find when they're searching online for solutions.

Adapting to shifting search algorithms and market trends, Sarath has watched SEO evolve from keyword hacks to intent-led strategies that build real authority. He brings that perspective into equity management, where the real challenge isn’t just software—it’s trust, education, and clear communication around terms . Founders rarely ignore these concepts because no one explains what is actually at stake. His work closes that gap, showing startups how the right guidance and professional oversight can protect millions in equity and keep them confidently compliant.

Latest from Sarath

Top Public SaaS Companies By Market Cap (2025)

Customers are increasingly choosing the subscription-based pricing model despite limited IT resources to meet expanding IT demands, particularly for SMBs and startups. Regardless of their size, established businesses aren’t dismissing SaaS. Instead, they’re fully embracing the as-a-service business model in order to meet a wide range of demands with flexible, contemporary solutions. As a consequence, …

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Top 100 Seed Investments and Investors (2025)

Getting funds for a new business is always crucial and probably one of the hardest challenges new business owners go through. Most startups seek help from seed investments and investors to help their business through its early stages. Investors usually exchange funding for an equity stake of the business, giving them partial ownership, and business …

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RSUs, NSOs, and ISOs: Understanding Your Stock Options

Presently, it is common practice for companies, especially startups, to issue equity compensation to attract and retain employees. However, equity compensation comes in various shapes and sizes, primarily, it comes in the form of RSUs, NSOs, and ISOs. Each of these types of equity compensation attracts a unique tax treatment and offers benefits suited to …

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How Does Bitcoin Market Capitalization Compare to Traditional Assets?

Ever since Bitcoin was launched in 2009, every few months, we have seen headlines describing its unbelievable price rise. In the last five years, Bitcoin’s price has risen by over 1,200%! In comparison, 2024 has been a tame year for the cryptocurrency with its price rising by a little over 110%. Nevertheless, this has not …

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100 Top Angel Investors List for Startups (2025)

The startup marketplace by design is mostly cash-strapped, especially in its early stages. Founders start a company pooling in resources from personal savings and donations from family and friends. Beyond this, a steady injection of funds is required for the company to innovate and grow. This is when startups find angel investors. Angel Investors Startup …

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Dividend Yield By Industry (2026)

Last Updated: December 2025 When a company becomes successful, investors may expect two types of yields. One is the yield that demonstrates development potential. This operational and performance-based development can be rewarding for certain types of investors. Similarly, the yields that promise the investors definite and stable income regularly make certain other groups of investors …

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Overvaluation and Market Saturation of Unicorn Companies in 2025

According to the Hurun Global Unicorn Index, 128 unicorn valuations dropped in 2023. Of these 128 unicorn companies, 42 lost their unicorn status. Half of the companies that lost their unicorn status were American. This trend has sparked fears of the overvaluation of unicorn companies, especially in the USA. Many investors are now questioning the …

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Why do early-stage startups have higher valuation multiples?

Assigning a valuation to early-stage startups is particularly difficult because there is little to no financial history and their products are not market-tested. Instead, these valuations are based on the early-stage startup’s potential, which can be highly speculative. As a result, they may have higher valuation multiples than better-established companies or even other startups for …

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Price-to-book Ratio By Industry (2026)

Last Updated: December 2025 One financial valuation statistic used to compare the current market value of a company to its book value is the Price to Book Ratio (also known as Market to Book Ratio). The book value is equal to the company’s net assets and is derived from the balance sheet. In other words, …

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Main Causes of Shareholder Disputes and Litigation

The root cause of the failure of 65% of start-ups is due to founder conflicts. Issues like executive misconduct, conflicts of interest, and mismanagement of resources are often the roots of shareholder disputes. A common flashpoint within these disputes is a financial reporting dispute, where disagreements arise over the accuracy, transparency, or interpretation of a company’s …

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Price to Earnings (P/E) Ratios by Industry (2026)

Last Updated: December 2025 Anyone who’s been in the investment market long enough will be aware of the many valuation tools that are used. Each one considers different valuation parameters and has its merits and demerits, but none of them are used on its own. Only the best professional analysts know the right combination to …

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10 Rising VCs reshaping the future of innovation in 2025

Venture capitalists serve as a cornerstone of the startup ecosystem, offering not only critical funding but also invaluable guidance and mentorship to innovative and transformative startups as they scale their operations. Hence, it is an encouraging sign to see a spike in venture capital funding. In 2024, US startups raised $209 billion from venture capitalists, …

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Top 100 Startup Incubators (2025)

The rise of the startup scene, especially in areas like technology and software, has led to a boom in early-stage startup incubators. A business incubator helps new startup companies develop by providing services such as management, training, or office space. These startup incubators aid startup companies with a great idea and high potential to grow. …

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How to value a software company?

Given that some of the most highly valued companies in the US are software companies, this sector is bound to attract investors and breed innovation. Accurate software company valuation has thus become a critical skill for investors, analysts, and business leaders. So, let us help you build an understanding of exactly how software companies are …

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EBITDA Multiples by Industry (2026)

Last Updated: December, 2025 Company valuation is one thing that every entrepreneur must bear in mind at every stage of a business. No significant decision can be taken without estimating the market value of a company at any given point. Factors called valuation multiples are important indicators in this process. Investors and company managements alike …

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Price-to-Sales Ratio By Industry (2026)

Last Updated: December 2025 As of 2025, the Price-to-Sales (P/S) ratio has demonstrated notable trends that reflect broader market conditions and investor sentiment. The P/S ratio has shown a significant upward trend over the last five years, when it surged from 3.894 (Minimum Range) to 6.925 (Maximum Range) The current P/S ratio for the S&P …

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How does a cap table evolve with multiple financing rounds?

In the case of startups, the cap table changes mainly over financing rounds. A simple cap table that starts with equity divided equally among all founders can evolve into a much more complex description of a startup’s ownership structure. Over the course of its life, in order to raise funds and attract and retain employees, a startup …

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Debt to Equity Ratio by Industry (2026)

Last Updated: December 2025 Raising capital is an inevitable step in growing your business to its next level. This is because as a company starts scaling, the need for funding also grows because there are employees to be paid and operational activities to be updated. It is also important to understand how to balance these …

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Top Web3 Unicorn Startups Worldwide (2025)

Recently, Web3 has been widely accepted as the technology that underpins several of the most well-known cryptocurrencies in the world. Consequently, the quantity of web3 unicorns, startups valued at more than $1 billion, has increased significantly. In 2022, the Web3 age may be on the rise, but this tech has existed for a while. Many …

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