Sarath C P

Sarath C P

Strategist - Digital Marketing

Sarath brings over a decade of SEO and content marketing experience to Eqvista, where he's responsible for driving organic visibility and building the company's social media presence in the competitive equity management space. He translates complex equity management concepts into content that founders and finance teams can actually use and, more importantly, can actually find when they're searching online for solutions.

Adapting to shifting search algorithms and market trends, Sarath has watched SEO evolve from keyword hacks to intent-led strategies that build real authority. He brings that perspective into equity management, where the real challenge isn’t just software—it’s trust, education, and clear communication around terms . Founders rarely ignore these concepts because no one explains what is actually at stake. His work closes that gap, showing startups how the right guidance and professional oversight can protect millions in equity and keep them confidently compliant.

Latest from Sarath

Top Companies with Highest Series B Funding in Q1 2022

Funding rounds are key milestones in the startup investment lifecycle. A funding round refers to a form of investment in a company that takes place when investors put in money to help fund the company. Series B rounds are the second round of funding for a company and are often called the “second series”. It …

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Highest Series A Funding in Q1 2022

Series A Funding is often seen as the best opportunity to get a startup off the ground. It’s the first venture round with significant capital and usually occurs after seed funding rounds have taken place. So, what are the highest values of Series A Funding in Q1 2022? In this article, we will run through …

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Companies with the Highest Seed Funding in Q1 2022

Seed funding is the initial influx of cash given to a startup, usually in exchange for an equity share in the company. Higher seed funding levels can help a company gain a competitive edge in the startup market. In this article, we will look at what exactly is seed funding, along with the companies that …

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How the Right Use of Multiples Help in Valuing Your Startup?

Startup valuation is a tricky affair. Unlike mature businesses, early-stage startups don’t have any results to show in terms of profit. It takes time for an idea to mature into a profitable business. But this does not limit their need for investments. Growing startups need the right amount of funds to burn and support their …

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Why Do Startups Need 83(b) Election?

Startups looking for venture capital and angel investment should look into 83(b) elections. 83(b) Election can help you save a lot of money in the long run, and it’s generally one move that startup founders should consider. Before making the decision though, it’s important to understand what 83(b) Election is, how it works, and how …

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Funding Stages in a Startup: Everything You Should Know

There is no easy way to raise money for a new company. The process of raising capital can take months or even years for some businesses, while for others, it can be completed in a matter of weeks or even days. Many people look for outside funding to meet their needs, while others try to …

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Get your VC valuation done by the industry’s leading valuation providers

In the corporate world, venture capitalists have a vast network of contacts. These relationships may be beneficial to the growth and success of start-ups since they assist the startup in forming alliances with potential consumers or commercial partners. Venture capitalists seek a competitive advantage in the market: they want their portfolio companies to be able …

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Get the value of your software or digital assets from Eqvista

Getting the value of intangible assets can be quite challenging. One such intangible asset is software, which many tech startups and developers have a hard time putting a price on their work. These developers and companies often receive offers to have them sell their software. In this situation, it is important to get a software …

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Introducing New Spreadsheet View on Eqvista

Cap tables are an essential part of a company. Most companies have their cap tables in spreadsheet view in Excel, and include details about the potential new funding sources, mergers and acquisitions, public offerings or other transactions. Private companies use this table to deliver information on a company’s investors and market value.   Spreadsheet View …

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Employee Spotlight: Grace Dandan, Marketing Analyst At Eqvista

Hello everyone, on this edition of our employee spotlight series we’ve Grace Dandan who joined our team a couple of months back. She is currently working at Eqvista as an editor, assisting the marketing team in creating and publishing engaging content. Hello Grace, it’s wonderful to have you in this blog interview. First of all …

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Eqvista Partners with Choco Up: Revenue Based Financing Platform

We are excited to announce that Eqvista has partnered with Choco Up, a revenue-based financing platform, to offer more services to our clients! Through this partnership, Eqvista and Choco Up clients can receive special discounts across our various services. We aim to provide simple yet efficient financial solutions for companies and individuals. About Partnership  Through …

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FMV of Thinly Traded Stock: Everything you need to know!

With a 409A valuation, private firms must first assess their common stock’s “fair market value” (FMV). The recognized current worth of one share of a private company’s common stock is known as fair market value. It shows how much the stock would be worth if it were traded on the open market. Thinly traded securities …

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Happy Holidays from Eqvista!

The holidays are fast approaching and we are close to saying farewell to 2021. We at Eqvista would like to wish you and your family a Merry Christmas and Happy New Year! It has been a pleasure working with you this year. Before the year ends, the Eqvista team would like to thank all our …

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Issuing Company Stock to US Contractors or Consultants

There are different rules when it comes to issuing shares and company stocks to US contractors and US consultants. They are both third parties but they play big roles in a company’s development. For most companies, especially startups, they offer stocks to contractors and consultants to give them some ownership of the company. By doing …

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Which Equity Compensation Is Best: Options, RSU, RSA, Phantom Stock or SAR?

Receiving equity compensation is a great benefit for a lot of employees, but most don’t know which equity compensation plan is the best for them. Stock options, restricted stock and restricted stock units, stock appreciation rights, phantom stock, and employee stock purchase plans are the five primary types of individual equity compensation programs.  There are …

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Employee Spotlight: Edison Chan, Valuation Analyst at Eqvista

Hello everyone, on this edition of our employee spotlight series we’ve Edison Chan who joined our team a couple of months back. He is currently working as a valuation analyst, helping clients conduct financial analysis, perform valuations and manage the equity for their company. Hello Edison, it’s great to have you on our employee spotlight …

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Eqvista First Attendance at the Hong Kong Fintech Week 2021

We would like to announce that Eqvista has attended the Hong Kong Fintech 2021 event last week. A big thanks to everyone who came to visit us at our booth and to discuss what Eqvista can offer fintech companies in Asia. We built a lot of great connections with a lot of interesting companies, and …

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Top 50 Pitch Decks for Company Funding

Startup funding is a competitive landscape. Globally close to 300 million startups are created every year, while 120,000 businesses shut down each day. You can imagine the scale! Sadly, one of the leading reasons for a business failure is a lack of funds. Thus startups must master the art of fundraising as quickly as possible.  …

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Employee Spotlight: Trista Shi, Valuation Analyst at Eqvista

As part of our new blog series, we’re doing an Employee Spotlight at Eqvista! Our team is our strength and today we are excited to feature one of our newly joined team members, Trista Shi. She is working as a valuation analyst at Eqvista and assisting in business valuation services ranging from industry research, financial …

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Pros and Cons of Stock Dilution

The moment an organization issues additional stock to new shareholders, it can decrease the value of existing investors’ shares and their ownership of the company. This problem is termed dilution. Stock dilution is also sometimes referred to as equity dilution. Fundamentally, It is a risk that investors must be conscious of as shareholders. Also, they …

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