Sarath C P

Sarath C P

Strategist - Digital Marketing

Sarath brings over a decade of SEO and content marketing experience to Eqvista, where he's responsible for driving organic visibility and building the company's social media presence in the competitive equity management space. He translates complex equity management concepts into content that founders and finance teams can actually use and, more importantly, can actually find when they're searching online for solutions.

Adapting to shifting search algorithms and market trends, Sarath has watched SEO evolve from keyword hacks to intent-led strategies that build real authority. He brings that perspective into equity management, where the real challenge isn’t just software—it’s trust, education, and clear communication around terms . Founders rarely ignore these concepts because no one explains what is actually at stake. His work closes that gap, showing startups how the right guidance and professional oversight can protect millions in equity and keep them confidently compliant.

Latest from Sarath

The Basics of Share Valuation

Mastering the art of share valuation is the most crucial ability an investor can acquire. Without this skill, investors cannot determine if a firm’s stock price is low or excessive for its expected performance and growth.  Your capacity to make wise choices in the face of shifting market sentiment will determine your success in the …

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Thank You For Attending the SAFE Startup Fundraising: Webinar

Big shout out to all the amazing founders who joined our “Founder’s Guide to SAFE Startup Fundraising” webinar hosted by Fundable Startups and Eqvista! We hope you had a wonderful time during the session and that it provided you with useful insights into navigating the world of SAFEs (Simple Agreements for Future Equity) and fueling …

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Understanding the IRS Filing Process

The Internal Revenue Service (IRS) is a federal organization responsible for enforcing tax laws and collecting taxes from people and corporations in the United States. Founded in 1862, it administers other types of taxation outside income tax, including gift, excise, and inheritance. The Internal Revenue Service often performs audits to check for tax compliance and …

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SEC Adopts New Private Equity Regulations

The U.S. Securities and Exchange Commission (SEC) officially issued new rules on August 23, 2023, referred to as Final Rules, to restructure the regulatory environment for institutional investors and private fund advisors. Although these regulations are less in scope than those proposed in early 2022, they still significantly affect the private equity sector.  By doing …

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Eqvista Valuation Request: How do I go about it?

A thorough valuation includes financials from the past, projections for the future, qualitative information about the company, and confirmation that the cap table is accurate. These components are also integral components in the valuation request form.  Eqvista brings U.S. and international companies, from early-stage startups to fast-scaling unicorns and multinationals, the proven reliability of our …

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Fuel Your Startup Fundraising with SAFEs: Webinar

Are you hungry for startup growth but feeling lost in the funding maze? Look no further than Simple Agreements for Future Equity (SAFEs)! These innovative instruments could be your startup’s secret sauce to unlock explosive growth. Eqvista and Fundable Startups are teaming up to empower you with the ultimate guide to SAFEs. Join us for …

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How to Stay Compliant with HMRC?

Small and medium-sized business owners must ensure they are paying their fair share of taxes under HMRC regulations. Revenue collected from the United Kingdom in fiscal year 2022/23 was almost 786.6 billion Pounds. Compared to the previous fiscal year, 2000-01, this increased nearly 464.8 billion pounds.  HMRC (Her Majesty’s Revenue & Customs) is the organization …

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Role of Cap Table Transparency in Attracting Investors

Founders launch a company to sell something that they have developed. However, as a company grows and evolves, it must adapt its operations to make strategic decisions about its future development. Establishing and maintaining an accurate capitalization table (cap table) is one such step. Risk mitigation is crucial for investors. Therefore, as your business expands, …

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Understanding of purchase price allocation (PPA) Valuation in 2024

When you buy a company, you usually get a bunch of assets that can make money for you while the organization continues to operate. Since most companies’ operations involve more than one department, when one company buys another, the focus shifts to the combined entity rather than each component and how they interact with one …

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Top Investments by Sequoia Capital 2023

Founded in 2001 and based in Menlo Park, California, Sequoia Capital is a venture capital firm that invests in private firms in their respective technological areas’ seed, early, and growth stages. The year was full of fluctuations, but Sequoia, known for its smart investment decisions, remained busy. There is nothing ordinary about these projects; they …

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Interview with De’Ja Burson, Account Executive at Eqvista

In this edition of our Employee Spotlight, we are excited to feature De’Ja Burson, our Account Executive. De’Ja’s robust background in Customer Service has helped Eqvista for Onboarding New Clients. Greetings, De’ja! It is a pleasure to have you participate in this employee spotlight series. We would like to get to know you better and …

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Top Investments by Accel 2023

The goal of each investor should be to maximize their portfolio’s profit potential while minimizing risk. Venture capital investments are one option for doing this. Accel is among the most prestigious venture capital firms. Accel invests in innovative companies with massive growth potential that might become market leaders and household names.  Despite being in its …

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Anti-Dilution Adjustment: How to Protect Your Investment from Dilution

The impact of issuing more shares of stock on each shareholder’s proportion of ownership is said to be “dilutive” when more shares are issued. To put it another way, the number of shareholders has increased, meaning that each individual now has a smaller share of the pie. When new stock is issued, existing shareholders may …

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Top Investments by Andreessen Horowitz 2023

Who makes up Andreessen Horowitz’s list of the most highly valued startups in its investment portfolio? As 2023 draws close, investors and businesspeople may find themselves thinking about this. The venture capital company Andreessen Horowitz, better known as a16z, supports risk-taking entrepreneurs in creating the technological companies of tomorrow. It might be challenging to stay …

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Top Funded Startups in November 2023

As the year comes to an end, it is important to recognize the financial successes and ground-breaking accomplishments made possible by modern businessmen and their innovative ventures. With innovative technology and revolutionary business strategies, these firms demonstrate the resilience and inventiveness shaping business. In this article, we analyze the world of entrepreneurship and reveal the …

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Save As You Earn (SAYE): Employee Advantages

Among the many complex employee benefit options, one stands out, which protects workers’ financial prospects and has the government’s support in tax credits for those who participate. Save As You Earn (SAYE) program, introduced in 1980, is a tax-advantaged savings-related equity initiative. This HMRC-approved scheme proves that the government is serious about giving its workers …

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How to Value Pre-Seed Startups?

With the recent funding trends, pre-seed startups are gaining attention. Pre-seed startups are new businesses in the very early stages of development and looking to raise capital. Valuing pre-seed startups refers to the process of determining the economic worth of a startup. Now, you might wonder how to value a pre-seed startup, why we should …

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What do you need to know about our Compliance Service? (FAQs)

Intending to streamline and augment your equity management experience, Eqvista provides a suite of state-of-the-art services. We have designed our specialized platform to address the specific requirements of companies navigating the intricate subject of equity compensation. Whether you’re a startup looking to implement ASC 718-compliant stock option plans, fulfill Form 3921 reporting requirements, optimize tax …

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Equity Management in Times of Economic Uncertainty: Navigating the Challenges

When the economy is unstable, it is especially important for businesses to carefully manage their equity resources so that they may continue to thrive. Although downturns are usually shorter, they may nonetheless harm investors significantly. These economic cycles can also bring about prosperous times.  Since 1937, drawdowns linked with recessions have caused the S&P 500 …

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How to Manage Down Rounds Like a Pro?

In the unpredictable business world, knowing how to handle down rounds can make a big difference. It’s commendable that some companies not only survive tough times but actually become stronger. A downround is when a company’s value goes down during a funding round. It’s a tough situation, but if you know how to manage down …

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