Sarath C P

Sarath C P

Strategist - Digital Marketing

Sarath brings over a decade of SEO and content marketing experience to Eqvista, where he's responsible for driving organic visibility and building the company's social media presence in the competitive equity management space. He translates complex equity management concepts into content that founders and finance teams can actually use and, more importantly, can actually find when they're searching online for solutions.

Adapting to shifting search algorithms and market trends, Sarath has watched SEO evolve from keyword hacks to intent-led strategies that build real authority. He brings that perspective into equity management, where the real challenge isn’t just software—it’s trust, education, and clear communication around terms . Founders rarely ignore these concepts because no one explains what is actually at stake. His work closes that gap, showing startups how the right guidance and professional oversight can protect millions in equity and keep them confidently compliant.

Latest from Sarath

Benefits of Portfolio Valuation for Investment Managers

There is no static value or performance for the many investments that make up a portfolio. Many businesses employ investment management systems to pick and execute the best initiatives.  Whether you’re in the building industry, the oil and gas industry, the military industry, the technology sector, or any other sector, active portfolio management will guarantee …

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409A Refresh: What to Do Before Your 409A Valuation Expiration?

Suppose your company previously valued its stock at $10 per share on January 1, 2023. Following a Series A funding round on July 1, 2023, which valued the company at $20 million pre-money, the company conducted a 409A refresh. An independent valuation firm determined the new fair market value (FMV) to be $15 per share, …

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Master Valuation Methods in Self-Paced Equity Management Courses Online

Equity management, which involves share acquisition, oversight, and even sale, is anchored on valuation. Assessing a business organization’s worth and its stock price is tedious. But investors have a way of working around this: valuation methods. These techniques can zero in on the real score of a company’s stocks. They can determine if a stock …

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Securing Safe Harbor Status for Fintech Startups

For centuries, safe harbors have given sailors respite from the most unforgiving seas. Today, the concept of safe harbors extends far beyond the seven seas. In the stock market, safe harbor assets help investors take shelter from market volatility. Similarly, in the winding and treacherous landscape of tax regulations, safe harbors offer certainty and stability. …

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Is low valuation good for employees?

In the world of startups, founders often chase sky-high valuations to validate their success. However, high valuations can lead to disadvantages like overinflated expectations and increased risks of down rounds. Conversely, low valuations can lead to dilution of ownership in fundraising rounds and raise the risk of unfavorable acquisitions. One advantage of low business valuations …

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How Startups like Stripe are Handling the IPO Dry Spell?

Private equity investments, especially in startups, are notoriously illiquid. If a startup grows big enough, investors may breathe easy hoping for exits through initial public offerings (IPOs). However, trends are showing a significant decline in IPO volume and proceeds. Many startups are delaying their IPOs. This IPO dry spell has left investors searching for alternative …

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Valuation Methods Most Suitable for Companies in Highly Competitive Markets

Did you know that in the first seven months of 2024, more than 19,000 mergers and acquisitions (M&A) have happened? The highly-competitive consumer products and services industry accounted for almost 6,000 of these deals.  The high volume of deals in competitive industries makes business valuations very easy. After all, the main issue with private equity …

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Top Funded Open Source Startups in 2024

Most Fortune 500 companies, specifically 99%, implement open-source software. Open-source startups have collectively raised approximately $2.5 billion in funding, averaging $41.1 million per startup. This influx of capital indicates strong investor confidence in the open-source business model. While many startups are based in the U.S., there is notable representation from Europe, particularly Germany and the …

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Top Active Venture Capital Firms in Q3 2024

Global venture funding showed signs of recovery in Q2 2024, rising 5% from the previous quarter according to Bain & Company, bringing relief to entrepreneurs worldwide. This uptick continues a trend of steady growth in venture capital funding that began in Q4 2023. While current levels remain below the record highs of 2021, this consistent …

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September 2024 Product Updates: Rule 701, Vesting report, Compliance sample report, Valuation cap and a discount for post-money SAFEs

At Eqvista, we believe that an equity management platform is essential for successfully managing a growing business, enabling founders to efficiently handle equity as their companies expand. Keep reading to learn about our latest platform enhancements. Rule 701 Calculator – Determine your eligibility now! Check out our new accurate Rule 701 calculator, a game-changer for …

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A History Of 409A Valuations

Enron was an energy, commodities, and services company whose shocking malpractices shook the foundations of corporate America. The outcry of this scandal was so immense that it spawned various laws for raising the accounting standards for US companies, including the American Jobs Creation Act that introduced 409A regulations. These regulations govern the taxation and administration …

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Company Valuation Psychology: Emotional Biases in Investing Decision-making

Advanced mathematical techniques and high-quality data analysis often give us confidence that the company valuations we came up with are rational and accurate. However, when we value companies, we are often required to make certain assumptions and decide whether certain ideas, hypotheses or information is relevant or not. These decisions can often be influenced by …

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IP Valuation: Everything you should know

The intellectual property (IP) valuation market in the United States has shown massive growth in 2023. According to Fortune Business Insights, the U.S. Patent and Trademark Office reported significant patent activity, with over 515,000 new applications received and around 340,000 patents granted in FY 2023, reflecting a robust demand for IP management tools. The process …

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Preparing for the Estate and Gift Tax Exemption Sunset: Essential Steps

The estate and gift tax exemption sunset is drawing closer day-by-day. Right now, you could make lifetime estate and gift transfers of up to $13.61 million and not pay any taxes. However, from 2026 onwards, this limit could be reduced to $6.99 million, or even $5.49 million if inflation is not considered. Hence, many business …

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The benefits of using Eqvista Tax and Equity Consultation Services

As years went by, numerous types of equity interests have cropped up. New forms of equity interests like convertible securities and phantom stocks had to be created since investor needs evolved and equity compensation became a popular way to attract employees. Similarly, as business models and income sources evolved, so did the tax regulations. However, …

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Top Women-led Healthcare Startups in 2024 Q2

Despite women accounting for 80% of the $3.6 trillion in healthcare spending, they are underrepresented in leadership positions within the industry. Only around 13% of chief executive officers in the healthcare sector are female. However, the landscape is changing. Women-led healthcare startups are making a significant impact. A staggering statistic from 2023 underscores this shift: …

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Reddit IPO: Everything you need to know

Reddit is a dynamic platform founded in 2005, where users can explore a multitude of topics through community-driven discussions, making it a unique entity in the landscape of social media. As of October 2023, Reddit ranks as the 18th most visited website globally, with the vast majority of traffic coming from the US. Reddit has …

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How to calculate FMV for a gift of stock?

What comes to your mind when you think of gifting? Expensive accessories, fancy vacations, or even donations? Stocks, which may increase in value over time, are a better long-term gift than something that will eventually wear out.  Furthermore, you can skip paying capital gains tax on the value increase through gifting instead of selling the …

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August 2024 Product Updates: Adding Post-money SAFE agreement, and Multiple Accounts views

Eqvista is like having a trusted partner who helps you navigate the complexities of equity management and keeps you ahead of the game. Keep reading to learn about our recent product updates. Customize your Certificate Now, you can create a highly customizable certificate that meets your diverse needs. This customization process will empower you to …

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How to Value a Patent in Australia?

The “Raising the Bar” Act of 2012 holds significant relevance in the realm of patent valuation in Australia. This law introduces major changes and reduces the likelihood of Australian patents being broader in scope compared to international equivalents. The statistics show that Australia is experiencing a major surge in patent filings, which reached record levels …

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