Sarath C P

Sarath C P

Strategist - Digital Marketing

Sarath brings over a decade of SEO and content marketing experience to Eqvista, where he's responsible for driving organic visibility and building the company's social media presence in the competitive equity management space. He translates complex equity management concepts into content that founders and finance teams can actually use and, more importantly, can actually find when they're searching online for solutions.

Adapting to shifting search algorithms and market trends, Sarath has watched SEO evolve from keyword hacks to intent-led strategies that build real authority. He brings that perspective into equity management, where the real challenge isn’t just software—it’s trust, education, and clear communication around terms . Founders rarely ignore these concepts because no one explains what is actually at stake. His work closes that gap, showing startups how the right guidance and professional oversight can protect millions in equity and keep them confidently compliant.

Latest from Sarath

What Role Does Trust Valuation Play in Estate Tax and Planning Processes?

With the provisions of the Tax Cuts and Jobs Act expiring by the end of 2025, the gift and estate tax exemption limit could drop from $13.99 million to just $7 million. High net worth individuals need to accelerate their estate planning efforts by leveraging trusts to minimize tax liabilities. People often underestimate the impact …

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100 Top Pre-Seed Venture Capital Firms 2025

A disruptive notion is the starting point for a startup. Not every business idea, however, becomes a reality. Some fail, while others are abandoned throughout the course. However, in order to assure that a startup concept can turn into a profitable business, an entrepreneur needs to validate it. Frequently, this validation involves monetary input from …

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Why is a Third-party Appraisal Important in Trust Asset Valuation?

Trust-based estate planning remains one of the most effective tools for protecting wealth, minimizing tax liability, and transferring assets to future generations. Its success often hinges on a critical factor: accurate asset valuation. Although recent legislation has made the current federal estate and gift tax exemption of $15 million per person permanent, many families are …

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How to Value an AI Startup in 2026?

Recently, OpenAI became the world’s second-most valuable startup after a $40 billion funding round, reaching a valuation of $300 billion. In 2025, we are no strangers to such headlines regarding AI startups. For instance, Safe Superintelligence reached a valuation of $32 billion without even having a product. With such strong hype surrounding the sector, keeping …

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100 Top Venture Capital Firms (2025)

The process of raising enough capital is the backbone of every startup. But company founders will agree that it is easier said than done. With a limited operating period, few assets and no reputation to rely on, convincing investors, ie. venture capital firms, to fund your startup is always a challenge. Over the years, various …

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Venture Capital Method Focused on Software Exit Scenarios

Venture capital has always been a risky asset class. The general consensus is that 90% of startups fail, and more than 66.67% of startups do not provide positive returns to investors. These risks pushed venture capitalists to develop a valuation method that secures desirable exits. The importance of the venture capital (VC) valuation method has …

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ASC 820 Through the Startup Lifecycle: Evolving Valuation Approaches

Throughout a startup’s lifecycle, its business model, cash flows, and nature of operations keep evolving. Initially, many startups focus primarily on research and development. As they grow and reach key milestones, they begin generating regular revenue, attracting investor interest, and expanding operations to include product development, customer acquisition, and marketing. By the latter stage of …

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Industry Cash Ratio Analysis

Understanding a company’s liquidity is crucial for evaluating its financial health and resilience, especially in times of economic uncertainty. The cash ratio, which compares a company’s most liquid assets to its short-term liabilities, provides a stringent measure of immediate solvency. Eqvista  analyzes the latest cash ratio data across a wide range of industries, as compiled …

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Working Capital Ratio for Businesses in 2025

A company’s ability to address its short-term financial commitments depends on how well it manages the resources available to its immediate debts. This balance is evaluated using a financial metric that compares current assets to current liabilities. This offers insight into the firm’s liquidity and operational efficiency. Understanding this metric helps businesses anticipate potential cash …

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SaaS Valuation Multiples 2025

Imagine trying to price a rare artwork without knowing what similar works have sold for—every guess feels like a shot in the dark. In the fast-moving world of SaaS, where recurring revenue and growth potential are prized, entrepreneurs, startups, and investors face a similar challenge:  How do you pin down what a software business is …

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How to Standardize Cap Tables for Companies Operating in Multiple Jurisdictions?

The US has been a hub for technological innovation for almost a century. Hence, investors from all over the world want to invest in US startups. Consequently, even if a startup’s cap table starts off simple, its complexity increases with each funding round. A startup may eventually introduce multi-entity ownership structures to deal with compliance …

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Road to IPO: Essential CFO Strategies for Going Public Successfully

From 2022 to 2024, the proceeds from initial public offerings (IPOs) have grown from $7.8 billion to $29.6 billion in the USA. As per Deloitte’s estimates, this momentum is expected to continue, with IPO proceeds reaching $45-$50 billion in 2025. To capitalize on this trend, you must effectively guide your organization through accounting and compliance …

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How to Incorporate Geographic Expansion Opportunities Into Valuations?

International expansion is a key chapter in any organization’s story. It carries benefits such as greater geographical diversification and scaling of operations. At the same time, it is also a significant financial commitment that carries substantial risks. Given its potential impact on long-term success, such a move demands thorough evaluation and planning. While contemplating such …

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QSBS for Investors

Angel investors, venture capitalists, and family offices that frequently invest in high-growth businesses have an extraordinary tax-saving opportunity under Section 1202 of the IRC. Such investors can potentially exclude 100% of their gains from QSBS investments. However, as with any great opportunity, this one comes with its own challenges.  Since these tax benefits are meant …

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How Do Analysts Adjust Market Multiples for Companies With Significant Debt?

Debt, if mismanaged, has the potential to become a destabilizing force capable of bringing down even the most powerful corporations. For instance, General Motors (GM), a prestigious American automobile company, had to file for bankruptcy after its debt became unmanageable. The company could only be rescued after its debt was reduced from $170 billion to …

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Factors to Consider When Choosing a Business Partner Dispute Attorney

A business partner can be a great asset and can supplement entrepreneurs with skills and acumen to run the business. It is always a good idea to consult your partner in major decisions. This builds trust and provides synergy to your business. However, the situation is not always amicable, and you may run into disagreements …

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Biggest US Startups by Valuation 2025

The data highlights a thriving US startup ecosystem driven by advancements in AI, fintech, SaaS, space exploration, and biotech. Venture capital firms play a pivotal role in fueling these unicorns, while strategic partnerships amplify growth potential.  For entrepreneurs or investors interested in these sectors, focusing on scalable business models and emerging technologies could yield significant …

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The Global Unicorn Landscape in 2025

Long ago, billion-dollar startups were scarce; they deserved their magical nickname: unicorns. Today, these powerful private companies have multiplied across the global economy, transforming from rare curiosities into formidable herds that reshape entire industries.  With more than 1,550 unicorns worldwide in 2025, their distribution tells us a compelling story about where innovation thrives, how capital …

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Employee Spotlight With Mike Arnstein, Business Development Lead, Eqvista

Welcome to Employee Spotlight! Today, we’re excited to introduce you to Mike Arnstein, our Business Development Lead at Eqvista. Mike joins us with over a decade of experience in equity management, customer success, and account management, and we couldn’t be happier to have him on board! With a talent for connecting with people, Mike made …

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